Publications

Chevy Performance Parts Catalog

For over 15 years now, we have produced one of the most innovative and recognized catalogs in the automotive performance aftermarket. Through high-end photography, cutting-edge design, targeted copywriting and expert technical advice, the Chevrolet Performance Catalog has been instrumental in developing a brand that has helped position Chevrolet Performance as the “ultimate authority” in performance automotive products. This award-winning publication has become the benchmark of the industry and has been often imitated by competitors.

We Provided:

  • Brand Strategy Development
  • Project Management
  • Graphic Design & Art Production
  • Art Direction
  • Photography
  • Retouching
  • Asset Management & Distribution
  • Copywriting
  • Copy Editing
  • Proofreading
  • Print Coordination

The M Den Print Catalog

Each year The M Den publishes a catalog displaying new and popular products to put in the hands of customers at peak points in the year. In addition to the printed catalog, we also created an interactive electronic catalog to link from The M Den website in order for customers to view it digitally on desktops, tablets and mobile devices.

We Provided:

  • Graphic Design
  • Art Production
  • Project Management
  • Image Retouching
  • Print & Mailing Coordination
  • Model Casting
  • Location Scouting
  • Photography
  • Customer Service
  • Copywriting
  • Proofreading

GM Goodwrench 20 Year Commemorative Book

Our client needed to maximize the return on their investment in racing. To do this, we created a monthly magazine that bridged the success of the racing team back to the dealerships (Goodwrench and AC Delco Racing reports). As milestones were reached, we celebrated them with special edition coffee table books for collectors and fans.

We Provided:

  • Editorial Direction & Planning
  • Graphic Design
  • Art Production
  • Project Management
  • Image Retouching
  • Print & Mailing Coordination
  • Photography
  • Customer Service
  • Copywriting & Proofreading

ACDelco Battery Catalog

ACDelco needed to produce a catalog that included application data for every battery they produce. Because they create these catalogs yearly, we decided to develop flexible templates for each section of the catalog and then connected those templates to a database. When the catalog needs updates, a new database can be used with the existing templates.

We Provided:

  • Data Management
  • Page Template Development
  • Art Production
  • Printing & Mailing Coordination

 

COPO Build Book

Our client required a custom publication to document their groundbreaking new COPO Camaro program. A quick turnaround and small production quantities offered a unique set of challenges, but we were able to deliver this 132-page, commemorative piece on time and within budget.

We Provided:

  • Graphic Design & Art Production
  • Photo Editing & Retouching
  • Copy Editing
  • Print Coordination

 

ACDelco Chemical Catalog

ACDelco needed to produce both a print and web catalog that included all of the details on their vehicle fluids and chemicals. We formatted their data, cleaned up photographs and developed a template for the print catalog. Using this approach, we were able to develop both print and web versions of the catalog from the same data set.

We Provided:

  • Data Management
  • Page Template Development
  • Web Development
  • Art Production
  • Printing & Mailing Coordination